Method of delivery
Face-to-face learning.
Duration
Two and a half years (full-time).
Full time or Part time
Both.
Programme Specification
The objectives of the Master's program in Arab Media are to provide students with sufficient knowledge and the necessary skills for conducting academic research on topics related to Arab media and its associated issues, drawing conclusions, and discussing them in a way that benefits media planning and serves institutions concerned with the public.
The qualification will:
- Teach quantitative and qualitative tools for data collection and how to employ them.
- Teach contemporary Arab issues and how to utilize them in research.
- Teach digital media issues and applications of artificial intelligence.
- Teach digital marketing and the economics of Arab media, along with their research applications.
- Teach the production of Arab media content and its effects on the audience.
Study Plan master.pdf
AOU follows the credit hour system.
Tuition fees are calculated based on the total number of credit hours for which you are registered, in addition to the cost of the educational books.
Cost per Credit Hour 2002.5 LE.
Admission Fees Per Semester Is 2000 LE.